We are delighted to welcome Forest Lodge Hotel, BW Signature Collection by Best Western, to the BWH Hotels GB portfolio.
Located in Lyndhurst, the gateway to the New Forest National Park, Forest Lodge Hotel adds 36 bedrooms to the Signature Collection portfolio and provides guests with an ideal base from which to explore the region's ancient woodlands, picturesque villages, scenic walking trails and the nearby Solent coastline.
The hotel offers a range of facilities designed to enhance the guest experience, including a heated indoor swimming pool, comfortable lounge areas, relaxed dining in the Forest Lodge Restaurant, and a variety of thoughtfully appointed guestrooms, including family-friendly and dog-friendly accommodation options.
Explore the hotel HERE.
Simon Maguire and Michael Lashmar, Directors at Rockingham Partners, commented:
“We have already experienced the commercial benefits of working with BWH Hotels through another property and have been consistently impressed by the brand’s ability to drive revenue and generate high-quality business. Joining BW Signature Collection by Best Western was a natural fit for Forest Lodge Hotel, offering the ideal combination of commercial strength and operational flexibility while allowing us to retain the hotel's unique character.”
Tim Rumney, CEO of BWH Hotels GB, added:
“Independent hoteliers are increasingly seeking the scale, distribution and loyalty programme benefits of a major brand without compromising their individuality. Forest Lodge Hotel reflects the growing demand for flexible affiliation models that combine commercial strength with operational freedom, enabling hotels to unlock new revenue opportunities while remaining firmly in control of their business.”
We are pleased to support the Forest Lodge team as they begin this exciting new chapter and look forward to introducing the hotel to guests across our global network in the months ahead.