BWH Hotels GB is delighted to welcome The Kings Court Hotel into its growing portfolio as part of the BW Signature Collection by Best Western.

Nestled in the heart of the Midlands, this independently run property combines traditional charm with modern comfort. Featuring 60 individually designed bedrooms and versatile event spaces, Kings Court offers guests a warm, characterful experience just minutes from Stratford-upon-Avon and the Cotswolds.

"Joining the BW Signature Collection connects us with one of the UK’s most trusted hotel networks," says Anushka Dey, Sales and Marketing Executive at The Kings Court. "The partnership gives us access to a powerful support structure, brand training, and wider market exposure — all while staying true to our unique identity. What makes The Kings Court stand out? It’s our fusion of heritage and hospitality: oak-beamed elegance, tech-friendly facilities, and a close-knit team that genuinely loves what they do."

Mark Stanley, Head of Hotel Development and Member Services at BWH Hotels GB, adds:
"This property is a fantastic addition to our growing portfolio, not only for its unique blend of heritage and hospitality, but also for its strategic location in the heart of the Midlands. With Stratford-upon-Avon attracting over 2.7 million visitors annually, Kings Court is perfectly placed to benefit from this vibrant market. We’re excited to support the team in elevating their guest experience and unlocking new opportunities through our global network and brand standards."

For more information about The Kings Court Hotel and the BW Signature Collection, visit: Kings Court Hotel, BW Signature Collection by Best Western | Best Western Alcester | From £123.50